ClinicAds
SurgeryMed SpaTeleDentalSpecialty
MED SPA MARKETING AGENCY

Financially qualified patients for high-ticket treatments, not bargain hunters.

We help medical spas consistently book financially qualified patients for $1,000–$10,000 treatment plans through premium advertising, rapid lead follow-up, patient qualification, and proven sales systems, without relying on discounts or bargain-hunting leads. Med spa, medspa, medi spa, medical spa — we work with all of them, plus the aesthetic clinics, skin clinics, laser clinics, and nurse-injector-led practices that sit in between.

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Are we the right fit?
Financially qualified patients, not cheap leadsEvery lead answered within minutes, by textPremium positioning, never discounts

30 minutes. No deck. No commitment.

$1K–10K
Treatment plans we book patients into
5x
Target return on ad spend
30–60 days
To first measurable results
~$1,500
Typical monthly ad spend to start

All figures shown are agency averages, not guarantees.

THREE LAYERS · ONE SYSTEM

The patient acquisition system.

Search visibility, premium paid ads, and speed-to-lead booking, operated as one system so financially qualified patients ready for $1,000–$10,000 treatment plans, not bargain hunters, reach your calendar.

01

SEO / GEO / AEO

  • Local-pack + treatment-page rankings
  • Visibility in ChatGPT, Perplexity, and AI Overviews
  • Found by patients searching for the best, not the cheapest
02

PAID ADS

  • Premium Meta + Google campaigns
  • Influencer-style creative with in-house aesthetic models
  • Never discounts, Groupon offers, or cheap lead gen
03

SPEED-TO-LEAD BOOKING

  • GHL SMS automation answers every lead in minutes
  • Financial + medical qualification by text before the consult
  • Confirmations + reminders that cut no-shows
Top to bottom, ownedOne team. One report.
WHO WE SERVE

Built for aesthetic medicine.

One acquisition system, tuned to the economics of each practice type. The same system works whether you call yourself a plastic surgery practice, a cosmetic surgery clinic, or an aesthetic surgery center — board certification and case economics matter, the label doesn’t.

Cosmetic Surgery Marketing

Acquisition systems measured by booked procedures.

Learn more
Board-certified surgeon in the operating room

Plastic Surgery Marketing

Growth infrastructure for board-certified practices.

Learn more
Aesthetic injectable treatment at a med spa

Med Spa Marketing

Membership and retention engines for med spas.

Learn more
ACQUISITION SYSTEM

Three systems. One patient acquisition engine.

Search visibility, premium paid advertising, and rapid lead follow-up operated as a single system, built to book financially qualified patients into high-ticket treatment plans.

Built for med spas
01Service line

SEO / GEO / AEO

Get found by patients searching for the best treatment, not the cheapest price.

Search visibility across Google and the AI answer engines patients now ask first. Treatment pages, local pack, and the citations that make AI assistants recommend your spa.

  • Local-pack + treatment-page rankings
  • Visibility in ChatGPT, Perplexity, and AI Overviews
  • Google Business Profile optimization
  • Content built around high-intent treatment searches
24/7Organic demand capture
This week4 posts
412
287
168
02Service line

Paid Ads

Premium campaigns that position your spa as the best provider, never the discount option.

Meta and Google run as one acquisition system with professionally produced creative using in-house aesthetic models. No Groupon energy, no race to the bottom.

  • Premium Meta + Google advertising
  • Influencer-style creative with in-house aesthetic models
  • Lead qualification built into every funnel
  • Never discounts, promos, or cheap lead gen
5xTarget ROAS
ROAS 11.0x
+24%
+18%
+9%
03Service line

Speed-to-Lead Booking

Every lead answered in minutes, qualified before they ever reach your consult room.

GHL SMS automation responds to every new lead instantly, qualifies them by text, and confirms the appointment, so your calendar fills with patients who can afford treatment and show up.

  • GHL SMS automation on every new lead
  • Financial + medical qualification by text
  • Confirmations + reminders that cut no-shows
  • High-ticket treatment plan sales coaching
  • Performance dashboard + ROI tracking
<5 minLead response time
Pipeline
last 30 daysLive
25%Booked
$3.93K
Booked revenue
$118
Cost / consult
Visits
12.4K
Inquiries
1,840
Consults
318
Booked
127
Three systems, one team, one reportNo à la carte. No outsourcing. No silos.
PROCESS

A four-step engagement. Three weeks to live.

No three-month onboarding. No fifteen-person kickoff call. We start by understanding your treatment mix and your membership economics, then build the measurement and creative system that goes live in your third week.

  1. 01

    Audit & strategy

    Week 1

    We pull six months of your ad spend, treatment mix, and intake numbers. Map the current funnel. Find the leak. Output: a one-page model showing what a $200 first-visit member can be acquired for and what the campaign math needs to hit.

  2. 02

    Measurement & compliance setup

    Week 1–2

    Conversions API. Server-side GTM. Call tracking. Booked-appointment webhook into Meta. Compliant landing pages stood up per treatment. HIPAA-aware infrastructure built before any campaign goes live.

  3. 03

    Creative production

    Week 2–3

    Professionally produced ad creatives using our in-house aesthetic models, built to position your spa as the premium provider. Static, video, and UGC-style assets your campaigns run on for months, refreshed as performance data comes in.

  4. 04

    Launch & optimize

    Week 3+

    Campaigns go live. Daily bid + budget management. Weekly creative refresh. Monthly read on booked appointments, membership conversion, and member LTV. You see the dashboard before we do.

3 weeks
From kickoff to live
150+
Creative assets per shoot
<24h
Slack response window
ANSWER ENGINE OPTIMIZATION

Patients ask AI first. We make sure it answers with you.

Search moved. Prospective patients now ask ChatGPT, Perplexity, and Google AI Overviews who to see — and take the answer at face value. We run the same playbook on your med spas that we ran on ourselves.

ChatGPTAsked: “Shortlist marketing agencies that do SEO, Google, Meta, and CRM follow-up for a plastic surgery practice”

“ClinicAds — probably the closest match to what you're describing. Their offering is unusually close to your entire request: SEO/GEO/AEO + Google + Meta + speed-to-lead + CRM/SMS automation. They specifically position their plastic-surgery service around booked procedures rather than raw lead volume.”

ChatGPT, unprompted, in response to a prospect’s own search

What to expect, month by month.

Month 1–3

You own your radius.

Entity, schema, and answer-shaped content go live first. Practices typically become the recommended answer inside roughly a 50-mile radius — the searches happening in your own market, where a patient is choosing between you and the clinic across town.

Month 3–6

You own the state.

Coverage widens from local to statewide as citations, reviews, and procedure-level pages compound. The practice starts surfacing for unbranded statewide queries, not just the ones naming your city.

Month 6–12+

Patients travel to you.

At this stage practices get recommended across state lines. That is where the high-value cases come from: patients who will fly in for a procedure, found you through an AI assistant, and arrived already convinced.

Timelines reflect typical outcomes across partner med spas; they are not guarantees. Ranking speed varies with market density, existing domain history, and review volume.

WHAT WE OPTIMIZE FOR

Built around qualified patients, not vanity.

The goal for every active med spa engagement.

5x target ROAS
Headline stat, target ROAS
  • $1K–10Ktreatment plans we book patients into
  • 30–60days to first measurable results
  • <5 minlead response time, every lead
ROAS, quarterly climb12 months
11x
Q1 · 3.1xQ2 · 5.8xQ3 · 8.4xQ4 · 11x
We optimize for
  • Cost per financially qualified patient
  • Consult show rate
  • Treatment plan close rate
  • Return on ad spend
  • Speed to lead
  • Revenue by channel
  • No-show recovery rate

Performance figures are illustrative for demo purposes.

WORK

Every campaign is a statement.

  • Med Spa Injectables case study — 8.1x ROAS
    Med SpaInjectables
    “Membership base doubled inside six months. Front desk stopped chasing.”
    8.1xROAS
    $32Cost / appointment
  • Med Spa Laser & Skin case study — 5.6x ROAS
    Med SpaLaser & Skin
    “Members started booking the next visit before they left the chair.”
    5.6xROAS
    $44Cost / appointment
  • Med Spa Membership case study — 7.2x ROAS
    Med SpaMembership
    “Recurring revenue went from a third to half the practice. Cleanly.”
    7.2xROAS
    $28Cost / appointment
OBJECTIONS, HANDLED

How are you different from the partner I just fired?

  • How do I know you’ll book qualified patients, not just cheap leads?

    Qualification is the product. GHL SMS automation answers every lead within minutes, qualifies them financially and medically by text, and confirms the appointment before a consultation ever reaches your calendar. You are not paying for form fills, you are paying for patients who can afford treatment and show up.

  • Will you run discounts or promos to drive volume?

    No. Discount campaigns attract bargain hunters who churn, no-show, and never buy the treatment plan. We position your spa as the premium provider with influencer-style creative, so the patients who arrive are shopping for the best result, not the cheapest price.

  • What about Meta’s medical-ad restrictions and account bans?

    Ads run in your Business Manager, so your account history, pixel data, and audiences stay yours. We handle compliance review on every creative before launch, keep compliant variants in rotation, and queue replacements before policy hits, so a flag never costs you a week of spend.

  • How long until I see results?

    First booked consultations typically land inside the first two weeks. We target measurable results, qualified patients converting into treatment plans, within 30 to 60 days on roughly $1,500 per month in ad spend.

  • Are we locked in?

    90-day initial term, enough to get through learning and produce real retention data. Month-to-month after that.

  • How much does med spa marketing cost per month?

    Most med spas start around $1,500 a month in ad spend, roughly $50 a day, plus a management fee scoped against treatment mix and market. That floor exists because a campaign needs enough conversions to optimise; below it you are paying for noise rather than for a cheaper test.

  • What is a realistic return on ad spend for a med spa?

    Around 5x is a reasonable target, but it has to be measured across the member relationship rather than the first visit. A neurotoxin client returning three or four times a year is where the economics live, so judging a campaign on first-appointment revenue will make a healthy account look broken.

  • Why do my med spa leads book once and never come back?

    Because acquisition and retention are being treated as one problem when they are two. A discounted first treatment attracts people shopping on price, who were never going to rebook at full rate. Optimising toward treatments that reliably produce a second visit costs more per booking and far less per retained member.

  • Should I run a membership or a package model?

    Memberships produce predictable revenue and materially better retention, which is what the model depends on. Packages front-load cash but do not create the return visit habit. Most med spas we work with run both, using packages as an entry point and memberships as the destination.

  • How do I get more Botox and filler clients specifically?

    Injectables are usually the highest-intent, most competitive category in the market, so the win comes from injector-led content and review velocity rather than from discounting. Patients choosing an injector are choosing a person, and treatment and brand-name queries are where most of the search and AI volume sits.

  • Can I advertise Botox and other brand-name products?

    Brand names are restricted in advertising because they are prescription products, and Meta and Google both enforce this unevenly. The workable route is treatment-category and outcome-framed creative rather than naming the brand in the ad, with the brand-name terms targeted organically where policy permits.

  • How do I compete with the med spa that keeps discounting?

    By not matching them. Discounting attracts a client who leaves for the next discount, so the practice competing on price is buying volume that never retains. The durable position is injector credibility, results, and membership economics, which a discounter cannot copy without abandoning their own model.

  • How important are reviews for a med spa?

    More than for almost any vertical we serve, because local pack ranking and AI recommendation both weight them heavily and recency matters more than total count. Forty reviews from this year generally outperform two hundred from four years ago. It is also the fastest lever a practice can move.

  • Should my injectors have their own social presence?

    Yes, and it usually outperforms the brand account. Patients follow injectors, not clinics, and an injector with a real audience brings booking demand that survives them changing rooms. The risk is that it also travels if they leave, which is an argument for building both rather than only one.

  • How do I market a GLP-1 or weight loss program?

    As a subscription line rather than a treatment, because it is priced monthly, churns monthly, and should be measured on retained member-months. Meta rejects branded pharmaceutical weight-loss terms and most before-and-after weight imagery, so creative runs condition-education and outcome-framed instead.

  • What is a good cost per booked consultation for a med spa?

    Typically $28 to $80 depending on treatment category, with injectables at the lower end and higher-consideration programs like GLP-1 at the upper end. The number only means something alongside your rebook rate, since a cheap first booking that never returns is a cost rather than a win.

  • Do I need a HIPAA Business Associate Agreement for a med spa?

    If your practice is a covered entity, yes, and most medical spas operating under a physician are. Appointment requests and treatment interest are protected health information, and the tracking layer has to keep that out of ad platforms that will not sign a BAA.

  • How do I fill slow days and open appointment slots?

    Automated reactivation against your existing patient list, not new advertising. Lapsed clients who already know you convert at a fraction of the cost of a cold lead, and for most med spas that list is the cheapest revenue available and nobody is working it systematically.

  • Should I offer a first-treatment discount?

    Only if the follow-up system is strong enough to convert the client into a repeat visit, otherwise you are buying single transactions at a loss. A discount is an acquisition cost. It is justified when retention converts it into a relationship and indefensible when it does not.

  • How long until med spa marketing produces results?

    First bookings usually inside two weeks, and a readable picture of retention and member value at 60 to 90 days. Med spa decisions are lower-consideration than surgery, so the front of the funnel moves fast; the part that takes time to judge is whether those bookings return.
CLOSE

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